Tech has gone mainstream

Farmers are buying cattle online

Farmers are not the most digitally savvy people

Cattle are not a ‘standardized product’

The ticket sizes of cattle are not the smallest

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No mean feat

Considering where we were

Just 10 years ago

What does this tell us?

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India is fast becoming digital-first

Kids & their grandparents, farmers & their cattle

Everyone has become comfortable with tech

Ok, not cattle 🐄🐂🙂

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UPI, Jio, Covid, cheap money

IRCTC, Whatsapp, Youtube, Tiktok

They have all contributed

Ok, not Tiktok 🙂

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Adoption is often the harder bit

Yet, here we are

On a fast track

To become a digital nation

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What next?

Tech will unlock use cases

Many new companies will emerge

The big companies of tomorrow

The big brands of tomorrow

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Will be digitally native

Hundreds of billions of dollars

Of value will be created

In this decade alone

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Opportunity is real

Valuations are reasonable

VCs and angels will ride this wave

The rest of us will

Read about it in the newspapers