PLUS GOLD

Plus Goldis a save now buy later app for Indian home makers to pre-plan their Gold / jewellery purchase with additional benefits.

Plus Gold offers its customers an option to choose from hundreds of trusted jeweller led gold saving schemes to digitally invest and manage their gold savings while earning 10%+ annual interest. It also allows them to explore top jewellers, exclusive offers, and unbeatable discounts.

Veer Mishra

Raj Parakh

JITO

Venture Catalyst

We Founder Circle

Sachin Shetty

Vineet Saxena

Building discoverability & digitisation in the largest and most trusted asset class is a smart move!

🔆 300 mn Indians buy gold every year with atleast 20% of all jewellery being sold with saving schemes.

🔆 Weddings account for tonnes of gold sales with the concept of Streedhan massively popular amongst the Indian Middle class.

🔆 Digital savvy & large Indian middle class needs a digital product which not only digitises their savings but also help them discover jewellers and deals.

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Gold buying is a planned event and Plus Gold is unlocking wallet share in the same!

🔆 Wedding is the biggest Gold buying event in India and millions of middle class already save with their jewellers for buying gold.

🔆 Unlike others, Plus Gold is not competing with the jewellers to create a new habit amongst Indians. It is digitizing the existing habit and making it more efficient.

🔆 Plus, by enabling customers to save, discover best jewellers, unlock discount & offers, sell old gold (upcoming) and take gold loans (upcoming) etc, becomes the go-to Gold app for Bharat.

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Shark Tank visibility will drive penetration!

🔆 Plus Gold is getting featured on Shark Tank 3 (expected telecast in Mar'24)

🔆 Having won a deal from Varun Dua (Co-founder, Acko & a fellow fintech founder) at Shark Tank drives lot of confidence for this Fintech product.

🔆 Visibility on Shark Tank helps them to explain the value prop to millions of middle class Indians (their ICP) in a simple and effective manner.